Posted on May 14, 2010
The Value of Blog Comments at Lawyerist.com
When you write your blog entries and/or read your favorite blogs, are you participating and becoming part of the conversation or are you just writing and reading without any interaction? Commenting on blogs is a great way to extend your presence online, meet other bloggers, business owners, and potential customers, and ultimately drive more traffic to your own blog and website. This blogger goes so far as to argue that:
“A blog without comments enabled is not a blog. It’s more like a church pulpit. You preach the word, and the audience passively receives your evangelical message.”
Posted on April 15, 2010
Facebook Spring Cleaning at Lawyerist.com
While I find Facebook to be an amazing tool for communication and global connection there are aspects that drive me crazy (Farmville) and have reduced my overall interest in the site.
I have found that editing these items from being viewable allows me to better enjoy all the other features I find essential. I was inspired after watching last week’s South Park episode (“You have zero friends”) about Facebook’s most annoying features to put together a few ways to clean up the application to find what you need and avoid the rest of the mess.
Posted on April 5, 2010
Content is King at Lawyerist.com
A great website relies on all parts working in harmony. This translates into developing your brand then communicating it through imagery, colors, fonts and content.
Posted on February 22, 2010
Motivation and Productivity Solution: Do One Thing Well at Lawyerist.com Three sources that I have been reading lately converge on methods to surpass the mediocre, whether it is within your small business or within the confines of a large, bureaucratic organization. Find your motivation, find your strength, then develop your niche.
Posted on January 8, 2010
Consider Client Testimonials at Lawyerist.com Testimonials offer a great opportunity to brag, gush and tell the world how great you are. Many times these few words offer a more trusted opinion than something your potential clients might hear from you.
Posted on January 6, 2010
The Ants Go Marching One-by-One (the End of the Year of Twitter?) at the Lawyerist.com. The community structure of an ant colony can offer a great reference for the way the rush to social media has been implemented within our own society. we are nearing the end of the “Year of Twitter,” and how many people tweet only to step in line with the ant in front of them. The goal in any marketing tool should be to support your overall marketing strategy. Before embarking on a new method, consider the following ant-colony-related questions…
Posted on December 9, 2009
Become a Systematic Marketing Machine at the Lawyerist.com. Making your marketing systematic will help to break your marketing goals into smaller bite-sized projects that are more realistically achieved. Once you have determined all of the pieces required to keep in contact with your clients, develop a calendared system to make your process easier.
Posted on November 19, 2009
Pro Se Your Marketing at the Lawyerist.com. In every industry, there is an amateur who thinks they can do the job on their own. Whether it is a home project, real estate transaction or legal representation “doing it yourself” is not always the best option.
Posted on November 4, 2009
Join the Twitterverse in 5 Steps at the Lawyerist.com. How to tweet and what you might accomplish if you were to invest five minutes per day. Here is my Twitter methodology…
Posted on October 19, 2009
Talk (Don’t Market) To Your Customers at the Lawyerist.com. Present yourself as a friendly colleague who is an expert in your field. Consider how you filter the messages your inbox each morning. The messages that are from people you like are probably at the top of your list. The time you spend developing your personal connections with your clients helps to bolster your reputation when they have to evaluate what will not fit in their budget.
